Rolling Rock

Rolling Rock is a 4.4% abv American lager beer launched in 1939 by the Latrobe Brewing Company in Latrobe, Pennsylvania. Although founded as a local Western Pennsylvanian brand, it was marketed aggressively and eventually became a national product. The brand was sold to Anheuser-Busch of St. Louis, in mid-2006, which transferred brewing operations to New Jersey while continuing to label the new beer prominently with the name of Latrobe.